In 2025, the fragrance community was asked a simple question: what is the best niche fragrance of the year? The answer, awarded at the Beauty Oscars 2025, was Cheeky Cherry by Maison Nikoui — a small Copenhagen-based fragrance house that had launched just a year earlier.

What does Cheeky Cherry smell like?

Cheeky Cherry opens with a natural, boozy cherry burst — not synthetic, not candy-sweet, but the real thing: ripe, slightly alcoholic, and undeniably seductive. The heart reveals powdery iris and jasmine, adding depth and sophistication without losing the playfulness. The base of warm amber and a subtle hint of tobacco creates a lingering, skin-close finish that transforms from bold and flirtatious to quietly intimate.

As the founder of Maison Nikoui describes it: 'It starts as a one night stand — and slowly turns into boyfriend material.'

What makes Cheeky Cherry different from other cherry fragrances?

Most cherry fragrances fall into one of two categories: too sweet and synthetic, or too dark and heavy. Cheeky Cherry does something rare — it captures the natural quality of ripe cherry without either extreme. The boozy opening note gives it an adult, sophisticated character, while the iris-jasmine heart prevents it from becoming a simple fruity fragrance.

The tobacco in the base is the masterstroke. It adds just enough darkness to make the cherry feel earned rather than sugary — a shadow beneath the brightness that makes the whole composition more compelling.

How long does Cheeky Cherry last?

Cheeky Cherry is formulated at 20% Eau de Parfum concentration — at the upper limit of the EDP range. On most skin types, longevity is 8-10 hours with moderate sillage. It projects beautifully in the evening and settles into a skin-close trail as the night progresses.

Who should wear Cheeky Cherry?

Cheeky Cherry is for those who embrace boldness and charm without apology. It is a fragrance for the person who wants to be remembered — in the best possible way. It suits date nights, evening occasions, romantic encounters, and weekend adventures.

How to try Cheeky Cherry

Cheeky Cherry is available at maisonnikoui.com in 100ml (1,170 DKK), 15ml (340 DKK), and 2ml sample (60 DKK). The 2ml is the perfect way to experience the full arc of the fragrance — opening, heart, and base — before committing to a full bottle.